Evaluation Utilization: 15 Years Perspective within a Single Organization, or "Do They Pay Any Attention to Us?"
Evaluation is a form of action research and is committed to creating change in the evaluated process by offering applicable recommendations. Evaluation shares a fundamental question with many intervention actions: "Do they really bring about change?" Evaluation utilization, or EU, is essential in order to create those changes. However, numerous studies have shown that non-utilization and under-utilization are more common then effective utilization of evaluation. We will examine some of the leading EU concepts in today’s professional literature, such as Conclusion-oriented versus Decision-oriented EU, cognitive EU, motivational EU, behavioral EU, etc. We will address the question of EU boundaries – the time frame in which EU should be examined and potential EU clients. We will also outline some of the major factors influencing EU and will present a case study of long term EU perspective in an educational organization that has an internal evaluation unit which has been active for almost 15 years, and has been struggling with EU for as long as that.
Keywords: Evaluation, Evaluation Utilization, Conlclusion-Oriented, Decision-Oriented, Education, Karev, After school program
Dr. Ari Neuman
Affiliation not supplied